Media is derived from the plural of the word medium, which means medium or vehicle, concept, information, education, etc. that takes place through the transfer of all kinds of information to individuals or communities. It is defined as the whole of visual and audio tools that have basic responsibilities.
The term generally refers to components of the mass media communications industry, such as print media, publishing, the news media, photography, cinema, broadcasting (radio and television), digital media, and advertising.
