Master of Arts in Journalism & Mass Communication

The MA in Journalism and Mass Communication programme is offered by Acharya Institute of Graduate Studies in affiliation to Bangalore City University. The programme equips students with the latest knowledge and skills required to join the ever-evolving world of media and communication. MA Journalism and Mass Communication is blended with dynamism, upmarket characteristics of the media world and capacity building. Our programme is balanced between aiding media professionals to fulfill aspiring career objectives and imparting to them the values of truth and ethics. Critical thinking, rational mind, audacity in reporting facts, adeptness at grasping intricacies of phenomenon, digging the mountain of data and making sense, searching stories from real life, tracking the trends are the few things that are inculcated. The professional and ethical journalistic practices are encouraged and upheld.

This programme offers a plethora of subjects. The course content on journalism includes Media Laws and Ethics, Translation Techniques, News Reporting and Analysis, News Processing and Editing, Photojournalism, Communication for Research and Development, Advertisement and Corporate Communication, Digital Media, Radio and TV Journalism, Script Writing, Audio and Video Editing, Media and Society, etc. The students can travel through a path laden with rigorous training consisting of mind blogging debates, hands-on experience, panel and group discussions, workshops headed by top journalists and experts from industry, practical exposure, as well as mentoring by experienced faculty.

Career Scope

There is an endless list of careers that can be availed after the competition of MA Journalism and Mass Communication. The programme imparts knowledge involving a variety of mediums such as print, television, radio, digital, etc. It also inculcates within students the skills of news reporting and analysis, storytelling, editing, etc. These varied skills help the graduates of this field to have a wide range of options for their careers.

MSc Psychology graduates can choose from a variety of fields based on whom they want to work with and what approach they prefer to practice. Some of the career paths that they can choose from are mentioned below.

  • Print Journalism
  • Radio Jockey
  • Digital Marketing
  • Digital Journalism
  • Public Relations
  • Advertising
  • Film and Television
  • Media Management
  • Photojournalism
  • Documentary Filmmaking

Vision

Acharya Institutes, committed to the cause of value-based education in all disciplines, envisions itself as the fountainhead of innovative human enterprise, with inspirational initiatives for academic excellence.

Mission

The mission of the Department is to promote critical and technological literacy through general and advanced study in literature, rhetoric and composition, creative writing, ESL, linguistics etc. It specifically intends to promote literacy in the global language- to be precise the ability to read, write and think critically and analytically.

Duration : 2 Years

Eligibility : Any graduate with a minimum of 50% marks in any discipline.

Career Scope : Journalism and Mass communication students are hired in various media fields like, Newspaper, Magazines, Television, Radio, New media platforms, Multinational companies and in public sector. Positions in Print media such as Repórters, Sub editors, Photojournalist ,Correspondent part time. Radio-Programme producer/ executive, Production AsstEditors, Asst. news editor, Editorial Asst. Part time News readers, announcers, production Asst, Research Asst/ officers, Television- Producer/ program executives Video editors, Cameraman, Production Asst, Lightning Asst, Floor managers, Media planners, Research officer. Social media-Social media analyst, Marketing executive, Client mapping, Digital marketing strategist, Content writing, Public RelationsCommunication officer, corporate communication manager, PR executive, Advertising, Copy writer, Creative team member, Media planner, Data analyst, Marketing executive.

  • To equip students with sound knowledge required for various job roles like Reporter, Editor,Script writer, Director, Photojournalist, public relations professionals, copywriting many more in media and entertainment field
  • To strengthen student’s critical/creative thinking, research ability and social responsibility of the media
  • To provide students with a continuous learning environment for higher studies both at home and abroad that enables them to serve academic, creative, administrative fields in both public and private sector
  • To expose students to the growing importance of information technology in communication and social media,which is becoming more powerful than traditional media
  • To create ample opportunity for the students to bring out their latent talents in writing photography video and audio production
After the completion of the B.Sc. program, the students of our Department will be able to:
  • The students are exposed to all media and imparted the basics in different aspects in each medium like writing, production and editing
  • A firm foundation for pursuing ethical practices is laid to make them true professionals
  • Students learn the effective ways of communication both oral and written
  • Students are geared up to various nuances in media presentations where specific skills need to be acquired
  • Providing a sound platform to practice the theoretical aspects like reporting ,editing and electronic media production
  • Field visits and industry interface provide them ample opportunities to access knowledge on the latest trends in media
  • Advertising and Public relations are vibrant fields with a reasonable degree of employability. The students are taught copy writing and layout design. In PR how it transcends the earlier boundaries
  • How being socially responsible is the bottom line is emphasized and inculcated
  • Research being a vital field the students are encouraged to write papers and participate in seminars and conferences
  • Constant goading of students to gear up for meeting media challenges
  • Augmented learning for students to face competition in the job market and digital media

The students:

  • Students will be able to produce news for different media
  • Analyze news and other media products
  • Honing Reporting and Editing skills
  • Produce spots/jingle, Radio and Television programmes
  • Perform the public relations and Corporate communication activities
  • Efficacy in communication skills both verbal and nonverbal
  • Using social media as a media platform constructively and ethically
  • Take up research projects and other media projects
Journalism and Mass Communication is the study of the different processes and stages involved in media production and communication. It focuses on how varied and diverse information is gathered, created and disseminated through different media platforms. The programme prepares individuals with the skills and knowledge required to join the ever-evolving world of media.
The programme of MA Journalism involves the study of varied and diverse topics. The course content of journalism includes Media Laws and Ethics, Translation Techniques, News Reporting and Analysis, News Processing and Editing, Photojournalism, Communication for Research and Development, Advertisement and Corporate Communication, Digital Media, Radio and TV Journalism, Script Writing, Audio and Video Editing, Media and Society, etc.
Some of the careers that individuals with an MA Journalism degree can explore are Journalism, Editor, Content Strategist, Media Analyst, Communication Specialist, Copywriter, Filmmaker, Photojournalist, etc. They can also choose from a wide range of media platforms including print media, online media, radio, television, PR, marketing etc.
Mass Communication involves the entire process of creating, disseminating, and receiving different communications for a large and diverse audience through different media platforms including televisions, newspapers, magazines, social media and other forms of digital communications. It delves into the study of how media is created, how it is distributed and how audiences consume different media.
Depending on individual interests and planned career paths, getting enrolled in the programme of Mass Communication can be a great starting point to build a successful career. It can be the best decision for a candidate who is willing to build a fascinating career in the media and communications industry. Moreover, the programme is a perfect fit for students who always remain engaged with the world of media and have an aptitude for storytelling. They can also opt for marketing communications as a career path.